Mystery shopping or Mystery Consumer is a tactic used by customer evaluation companies to measure quality of service, knowledge of employees working at outlet or gather specific information about products, services and how employees of a company/outlet react to a complaining customer. Mystery shoppers posing as normal customers perform specific tasks—such as purchasing a product, asking questions, registering complaints or behaving in a certain way – and then provide detailed reports or feedback about their experiences.
In India, I know of one company that hires people to do mystery shopping for them. This company is Bare International. While they don’t offer much compensation, but some mystery shops are fun doing. For example, visiting a domino’s outlet can earn you and your friend a free pizza. So, it will be a free outing for you. Some shops pay yopu Rs 500 or so but this money is usually spent in going to the shop/outlet/phone calls, scanning cost etc. So, its more of fun job rather money making opportunity.
Want to become a mystery shopper? If yes then you can go to www.bareinternational.com or click here to sign up with them:-
